Make-It-Do Advertising Terms & Conditions (Make It Do LLC)

Updated and Effective from January 16, 2025

These Advertising Program Terms (“Terms”) constitute an agreement between Make-It-Do Advertising (“Make-It-Do,” also known as Make It Do LLC) and the entity accepting these Terms electronically (“Customer”). These Terms govern Customer’s participation in Make-It-Do’s advertising subscription and services (collectively, the “Subscription”).

1. Subscriptions

1.1 Customer grants Make-It-Do and its affiliates permission to place advertising materials and related technology (“Ads”) on any content or property (“Property”) provided by Make-It-Do or its affiliates on behalf of itself or a third party (“Partner”).

1.2 Make-It-Do employs innovative SEO methods, including proprietary techniques and trade secrets, to enhance advertising effectiveness. Customer acknowledges that these methods are Make-It-Do’s intellectual property.

1.3 Ads and Ad targeting decisions (“Targets”) are at the sole discretion of Make-It-Do, and Customers are prohibited from disclosing or reverse-engineering Make-It-Do’s proprietary processes.

2. Websites as Intellectual Property

2.1 Make-It-Do creates SEO-optimized websites utilizing both well-known and proprietary methods. Websites built by Make-It-Do are considered its intellectual property, including the website content, backend, database, all files (such as HTML, CSS, JavaScript, and other source files), pictures, media assets, and any other components required for the functionality and appearance of the website (collectively, the “core”).

2.2 In most cases, the website URL is also considered part of Make-It-Do’s intellectual property unless specifically agreed otherwise in writing. If the Customer retains control of the URL, Make-It-Do must be granted developer access to the account where the domain name is hosted. Make-It-Do will configure the domain name servers (DNS) to point the domain to its servers where the website will be hosted. If the Customer refuses to provide developer access or DNS control for the domain, Make-It-Do reserves the right to decline hosting the website, which may result in service limitations or additional charges to accommodate alternative arrangements.

2.3 Customers may not claim ownership of the website or its components even after subscribing for an extended period. Subscriptions cover ongoing services such as SEO and maintenance but do not transfer ownership rights to the Customer.

2.4 In the event of subscription cancellation, Customers must either create a new website or buy out their advertising subscription to retain the current website. Customers must initiate the buyout process within 30 days of cancellation by contacting support@makeitdousa.com. Failure to do so may result in permanent loss of access to the existing website.

2.5 Customers have the option to buy out their subscription plan and purchase a website built by Make-It-Do for a lump sum equivalent to 5 years of subscription fees plus 8.25% Texas sales tax or $8,200 (whichever is less).

3. Advertising Subscription and SEO Services

3.1 Monthly advertising subscriptions include ongoing SEO services (both on-page and off-page) aimed at improving visibility and generating keyword-relevant traffic for the Customer’s business.

3.2 Advertising subscription fees are separate from website ownership fees. Payment of subscription fees does not grant ownership of the website or any intellectual property created by Make-It-Do.

3.3 Customers may cancel their subscription at any time by contacting support@makeitdousa.com. Ads will continue running until the end of the current billing cycle.

4. Pricing and Buyout Options

4.1 The lump sum buyout of advertising subscriptions is calculated as either 5 years of subscription fees or $8,200 (plus 8.25% Texas sales tax), whichever is less. For example, if the monthly subscription fee is $150, the 5-year cost would be $150 x 12 months x 5 years = $9,000. In this case, the lump sum buyout would default to $8,200 plus sales tax, as it is the lesser amount.

4.2 Payment plans for buyouts are not offered, and all payments must be made in full at the time of purchase.

4.3 Subscriptions canceled without a buyout will result in the suspension of all services, including hosting and SEO support.

5. Proprietary SEO Methods

5.1 Customers acknowledge that Make-It-Do uses proprietary methods that are considered trade secrets. These methods are confidential and cannot be disclosed, replicated, or reverse-engineered.

5.2 Customers are prohibited from sharing details about Make-It-Do’s strategies with third parties or attempting to replicate these strategies independently.

6. Refund Policy

6.1 No refunds are provided unless explicitly stated in a promotional offer. Make-It-Do incurs upfront advertising costs at the time of payment.

6.2 Subscription cancellations are effective at the end of the current billing cycle, and no partial refunds will be issued for mid-cycle cancellations.

7. Website Hosting and Management

7.1 Websites created by Make-It-Do are hosted on its servers or servers leased by Make-It-Do. Hosting services may include limitations such as storage capacity, bandwidth, or accessibility depending on the hosting plan provided by Make-It-Do. Customers must ensure compliance with these limitations to avoid service interruptions or additional charges. Customers are not permitted to transfer the website to other servers without prior written approval.

7.2 In the event of subscription cancellation, website access may be suspended unless a buyout is completed.

7.3 Customers who maintain control of their domain name must allow Make-It-Do developer access to the domain host account for DNS configuration. Failure to provide access may result in hosting limitations.

8. Google Business Profile (GBP) Management

8.1 Make-It-Do offers management of Google Business Profile listings as part of its services. For existing profiles, Make-It-Do will be added as a manager to enhance SEO and advertising efforts.

8.2 New GBP listings may require verification from Google. Make-It-Do assists with verification but is not responsible for delays caused by Google’s processes.

9. Indemnification

Customers agree to defend, indemnify, and hold harmless Make-It-Do, its affiliates, agents, and Partners from any claims or liabilities arising from the use of Ads, Targets, Creative, or any breach of these Terms.

10. Governing Law and Jurisdiction

These Terms will be governed by and construed under the laws of the State of Texas, excluding its conflict of law rules. Any disputes, disagreements, or legal actions arising from these Terms or the services provided by Make-It-Do must take place exclusively in the federal or state courts of Montgomery County, Texas.

11. Amendments and Updates

11.1 Make-It-Do reserves the right to update or modify these Terms at any time. Material changes will be communicated with at least 30 days’ notice.

11.2 Continued use of services after an update constitutes acceptance of the revised Terms.

12. Use of Customer Websites in Advertising

12.1 Make-It-Do reserves the right to showcase the success of Customer websites in its own advertising, including but not limited to case studies, testimonials, and portfolio displays. No confidential business information will be disclosed without prior consent.

12.2 All websites created by Make-It-Do will include a link back to Make-It-Do’s website and affiliate websites. These links will be discreet and will not interfere with the website’s appearance or functionality.

13. Miscellaneous

12.1 These Terms constitute the entire agreement between Make-It-Do and the Customer, superseding any prior agreements.

12.2 If any provision of these Terms is deemed unenforceable, the remaining provisions will remain in full force and effect.

Updated and Effective as of January 16, 2025.

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